The Verge takes a closer look at how exactly Instagram might use your photos when it comes to the new Terms of Service.
Essentially, Instagram can sell your photos to be displayed as unaltered sponsored content (similar to how Facebook ads can use Facebook users’ content), rather than sell your photo to be edited and have a brand name slapped on it.
However, even with this distinction, privacy and image rights are still obviously a problem for many Instagram users.
"The language we proposed also raised question about whether your photos can be part of an advertisement. We do not have plans for anything like this and because of that we’re going to remove the language that raised the question.”